High Five To The South African Customer Satisfaction Index (SAcsi)

High Five To The South African Customer Satisfaction Index (SAcsi)

A solid high Five – The National SAcsi 5 year Customer Experience Measurement data.

The South African Customer Satisfaction Index (SAcsi) is an independent national benchmark of customer satisfaction of the quality of products and services available to household consumers in South Africa.Follow their website to find out more.

“Over the years, the SA-csi has consistently reflected a strong relationship between Customer Satisfaction and sustained business performance,” says Founder and Chair of the SA-csi, Professor Adré Schreuder. During the most recent CEM Africa 2018 conference.

Follow the link South African Customer Satisfaction Index to find out more about the SA-Csi.

This 5 year milestone is a significant stage in the development of the SA-csi and industries that have reaped tangible business and investment returns. The 5 year journey was not an easy one, it was a journey filled with many obstacles and advantages, challenges and conquests, hard work and lots of celebrations along the way.

I think the Consulta Research Team deserves a solid high five…

2017 Industry Winners

The National South African Customer Satisfaction Index (The SAcsi) for 2017, compiled by Consulta has enough data to challenge conventional thinking.It brings lasting change and comes up with solutions for industries that need to understand their customers in order to make key transformations that will bring growth and new opportunities.

Each year, Consulta (Pty) Ltd publishes the combined National index where all the industries measured in the previous year are combined into a National Index for South Africa.  The National SAcsi index started at an index score of 77.6 when it was first published for 2013. Subsequently, a sharp dive was seen in 2014 to 74.1 – the lowest score for the last five years.  A small recovery was seen for the years 2015-2017 (from 75.4 to 75.7 and back to 75.4 for 2017).

Industries like cellular handsets, banking, fast-food, life insurance and full-service restaurants have been on the rise and improved their year to year averages. Short-term insurance, cellular networks and medical insurance have been stable over the period, while municipalities and supermarkets are on the decline.

Click here to read more from the Consulta website:

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